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Questions with Answers

Monday, May 11th, 2009

Advertising Photography Questions (including answers)

Thank you Jaak for question #1

Jaak Writes

Hi Warren,

…What words are better to use for gallery description and gallery name. Stock photos, stock images, stock pictures or stock photography. I understood about your research that images is not the best solution. But I have seen a sites in Google like it http://www.terragalleria.com/parks/np.grand-canyon.html if I wrote grand canyon stock photos. You can see in gallery description words like pictures and stock photos too. What do you think. Do you have any idea for best solution… There is a lot of other factors for good SEO too what we should to use. By the way do you have had some success with good SEO ranking. I mean does any photo buyer found your stock images thanks to your good ranking. There is philosophical question for me. I think that serious photo buyer use a stock image banks like Getty, Alamy only. So a SEO is not important for them. SEO is important for people who do not know about image banks. My conclusion is that some not serious picture buyer will found our images thanks for good ranking, but they do not pay money for pictures. I hope that I am not right….

Sorry about my english

All the best,
Jaak Nilson


Jaak Nilson Photostock
Phone: +372 502 6327
www.jaaknilson.ee

Response

Hello Jaak,

Just ran a few terms through Google Adwords Keyword Tool and these are the average worldwide search totals/month:
stock images - 165,000
stock photos - 550,000
stock pictures - 22,200
stock photography - 201,000

stock photos is the most popular, but photography and images are searched a lot too. My thoughts would be to have images, photos and photography in your seo. I use “stock photo image” in my page titles - iptc headlines for images. Because my site name is Northern Colorado Stock Photography then I have “stock photo image and photography” all in the page titles. For my filenames I am putting a descriptive term with the file # name. ie A8EW0225-Chocolate-Milk-Glass-Bottle.jpg this way your filename numbers are not messed up and you have a descriptive name in the title. Still a work in progress though, I don’t have quite half of the images ready yet.

So far I have not had great success through Photoshelter with SEO, but I know that what they are saying to do is good SEO and I believe that Photoshelter will continue to improve on their end so I am integrating their recommendations into my site.

Hopefully this helps,
Warren

Warren Diggles Photography & Design
www.warrendiggles.com
(970)412-0583

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