Photography Marketing

Recently, I read a post on the Alamy forum about photographic lighting. Hmmm…what an excellent category for the Photography and Marketing blog! Since Alamy provided inspiration the images in this post are from my Alamy stock photography collection, if you are interested in using any of these images for your creative projects and would like to know licensing information, please connect with us. There are a total of 6 examples with diagrams in this post.

Generally I like to keep lighting as simple as possible, here are some various examples of setups using 1, 2 and 3 lights. Examples with softbox, umbrellas, grids, gobo (go between), or no light modifiers. In my opinion the key to lighting is to see what you have to start with and then modify it to achieve your goal.

Links for the professional photography equipment used to create these images.
These products available at B&H Photo Video are used by and/or highly recommended by Warren Diggles Photography.

» Canon 1ds Mark III Digital SLR Camera
» Dynalite Power Pack and Strobes
» Photoflex Softbox
» 42″ 5 in 1 Reflector Kit
» Westcott White Umbrella
» Savage White Paper Background
» Savage Black Paper Background

Studio 2 lights
Commercial Photography Lighting Techniques: Example 1

* Softbox 90° to to right of subject
* Background light with grid modifier
* No fill light for more dramatic lighting
* Black background

A soft box is an excellent tool for providing soft even directional light, very similar to a large window in a dark room Continue reading →

In October The Loveland Reporter-Herald published an article by Mike Stauder about the monthly meeting held by the Loveland Photographic Society. Once a month LPS puts on a meeting for its membership of roughly 200 people. Each meeting includes a presentation and a photo competition for its members. The meeting for October was held on the 13th and they were nice enough to ask me to make the presentation. Along with the presentation I also had the honor of being a judge in the competition, it was a lot of fun. Click here to see the winners for 2008! The full article follows (isn’t my wife sweet for surprising me and framing it): Continue reading →

“Warren Diggles decided to “dig” into his customization and came up with a very different look. He also set up a CNAME so that he could use his own domain instead of PhotoShelter.com.” – By Allen Murabayashi A Pictures Worth Blog

Today, Photoshelter (The online storefront and archive for serious photographers) posted a story on A Picture’s Worth blog promoting PSA Site Customization. And they were kind enough to include the Photoshelter website customization of our website! For an example of what seamless customization compare how my current website warrendiggles.com compares with Photoshelter’s online storefront tools northerncoloradophotography.com!

If your company currently uses third party tools to add functionality to your website, contact us and we can explore the possibility of seamlessly customizing these features to your company’s online presence.

Photoshelter seamless website customization is a tool for photographers to create a custom website store “facade” or “skin” that will flow seamlessly with your current website architecture and design, or you can create a standalone website complete with a storefront for accepting online orders.